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Olympus SP-800 UZ

Ilse Jurrien
PMA 2010 Report
Friday 5th, February 2010
Posted by: Ilse Jurrien

PMA 2010 - Olympus proudly presents the latest from their ultra-zoom camera series. Equipped with a staggering 30x wide optical zoom covering a 28-840mm focal length, the 14 Megapixel Olympus SP-800UZ makes other contenders pale in comparison. Whether snapping photos or trying out the new HD movie shooting option, a colossal internal memory of 2GB gives you the freedom to capture more. The 3" LCD displays in 16:9 format, which makes sharing the fruits of your labour with friends even more enjoyable. The Olympus SP-800UZ also has built-in Dual Image Stabilisation, rendering clean, sharp images.

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Olympus SP-800 UZ

Olympus SP-600 UZ

Posted by: Mark Peters Friday 5th, February 2010

PMA 2010 News - Scaling new heights in the digital compact camera market, Olympus USA proudly presents the latest from their ultra-zoom camera series. Equipped with a staggering 30x wide optical zoom covering a 28-840mm focal length, the 12 Megapixel Olympus SP-600UZ makes other contenders pale in comparison. Whether snapping photos or trying out the new HD movie shooting option, a colossal internal memory of 1GB gives you the freedom to capture more. The 2.7" LCD displays in 16:9 format, which makes sharing the fruits of your labour with friends even more enjoyable. The Olympus SP-600UZ also has built-in Dual Image Stabilisation, rendering clean, sharp images.

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Olympus Mju Tough 8010

Posted by: Mark Peters Friday 5th, February 2010

When the going gets Tough, the Tough get going, so the saying goes. And thatís certainly true of the Olympus Mju Tough-8010. Whether you soak it, drop it, or freeze it, this 14 Megapixel action camera just keeps on performing, taking outstanding pictures and HD movies. Up to 5x wide zoom brings you right to where the action is, and the built-in Dual Image Stabilisation helps during fast-paced chaotic shoots. The Olympus Mju Tough 8010 cookies can store even more with up to 2GB internal memory, and you can intuitively surf through your albums using the new [ib] software. Essential companions on any adventure, the Olympus Mju Tough-8010 is available to buy from March 2010 for a retail price of £399.99.

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Olympus Mju Tough 6020

Posted by: Dennis Hissink Friday 5th, February 2010

When the going gets Tough, the Tough get going, so the saying goes. And thatís certainly true of the Olympus Mju Tough-6020. Whether you soak it, drop it, or freeze it, this 14 Megapixel action camera just keeps on performing, taking outstanding pictures and HD movies. Up to 5x wide zoom brings you right to where the action is, and the built-in Dual Image Stabilisation helps during fast-paced chaotic shoots. The Olympus Mju Tough 6020 cookies can store even more with up to 2GB internal memory, and you can intuitively surf through your albums using the new [ib] software. Essential companions on any adventure, the Olympus Mju Tough-6020 is available to buy from March 2010 for a retail price of £319.99.

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Olympus E-PL1

Posted by: Ilse Jurrien Friday 5th, February 2010

The new Olympus PEN E-PL1 is truly greater than the sum of its parts, with a surprisingly small camera body packed with technology normally found in bigger, bulkier and heavier professional Digital Single Lens Reflex (DSLR) cameras and High-Definition (HD) camcorders. This third-generation PEN is built for shutterbugs who always wanted better pictures and considered a DSLR, but were intimidated by the bulky size and complex interface. The new cameraís simple design and easy interface enable consumers to easily create amazing images never dreamt possible. It will make you wonder how Olympus managed to put all of these powerful features inside such a compact camera for only $599.99.

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Olympus Mju Tough 3000

Posted by: Ilse Jurrien Saturday 30th, January 2010

Perfect for everyday adventures, the new Olympus Mju Tough 3000 is the latest addition to Olympusí school of hard knocks. With new features such as an HD movie function and [ib] software, the wallet-friendly model aims to please. The Olympus Mju Tough 3000 inherits the award-winning Mju Tough 8000 3.6x wide optical zoom, and has been fitted with everything from Dual Image Stabilisation to Magic Filters. Waterproof to 3m, shockproof to 1.5m, and freezeproof to -10įC, the 12 Megapixel Olympus Mju Tough 3000 will be available in Oxide Red, Turquoise Blue, Hot Pink and Emerald Green from March 2010.

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Olympus Mju 9010

Posted by: Ilse Jurrien Saturday 30th, January 2010

Ultra-slim yet bursting with power, Olympusí latest Mju pocket camera is ready for its close-up. The new stylish Olympus Mju 9010 has retained the original Mju series size, but its zoom power and features have grown exponentially. With 14 Megapixels and 2GB of internal memory the new Olympus Mju 9010 camera shoots brilliant pictures and leaves plenty of space to save your masterpieces. Fitted with a 10x wide optical zoom and internal memory for endless shooting, the Olympus 9010 extra-thin zoom camera is a real technology heavyweight. Sporting the trusted Olympus technology and available in a range of stunning colours, the Olympus Mju-9010 will hit stores in March 2010.

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Olympus Mju 7040

Posted by: Ilse Jurrien Saturday 30th, January 2010

Ultra-slim yet bursting with power, Olympusí latest Mju pocket camera is ready for its close-up. The new stylish Olympus Mju 7040 has retained the original Mju series size, but its zoom power and features have grown exponentially. With 14 Megapixels and 2GB of internal memory the new Olympus Mju 7040 camera shoots brilliant pictures and leaves plenty of space to save your masterpieces. Fitted with a 7x wide optical zoom and internal memory for endless shooting, the Olympus 7040 extra-thin zoom camera is a real technology heavyweight. Sporting the trusted Olympus technology and available in a range of stunning colours, the Olympus Mju-7040 will hit stores in March 2010.

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The PMA show, or Photo Marketing Association, continues its yearly tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2012 Trade show focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention & Trade Show in Anaheim Convention Center (California, US).